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Writing a script is hard work, but getting a script turned into an actual movie can be even harder. There are all sorts of obstacles standing in the way, not least the key decision-makers and producers who will actually be responsible for the whole project. So how do you get these people to say yes to your work?

One of the most important things that a lot of writers forget about is making sure that their script is commercially viable. Caught up in so many great ideas, they write whatever comes to mind with no thought for cost – but if the film unlikely to make a profit, then a producer is unlikely to want to back it. After all, their job may well be on the line!

Here are some tips to make your script more commercially viable…

  • Ask yourself who is going to go and watch your film. Who is this going to appeal to? Who is your target audience? These are the kind of necessary questions that producers ask all the time; if you find that you’re not certain of the answer, then it might be time to have a rethink.
  • Reduce the number of locations. By having all the action take place in only a few places, you’re massively reducing costs. A great example of this is RESERVOIR DOGS, which was predominantly set in an empty warehouse.
  • Another way to reduce costs is to tone down the action. You might have some great set pieces planned out in your head, but every stunt takes time and money to plan and perform. Can you cut the helicopters out? Can you have only one explosion instead of three? The scene doesn’t have to always to be loud to be exciting!
  • On a similar note, cut down on the crowd scenes. Extras have to paid and fed – each and everyone of them is costing the production money. If possible, even having a small cast of two or three is even better – that means paying even fewer actors!
  • A lot of Hollywood blockbusters seem to be overloaded with special effects these days, but they don’t come cheap. They might be an unavoidable cost in science-fiction and fantasy, but see if you can find a way to cut down on them.

In short, when the budget is small and there’s a clear audience, producers are much more likely to say yes to your work. A small cast, a handful of locations, small-scale action (or none whatsoever) are all things that can help on this front, and give your script the best chance of thriving in a competitive industry.

PARANORMAL ACTIVITY is a great example of film that does this well. There is always an audience for horror films, and by keeping its costs so low, it became the most profitable film ever made based on return on investment, making an impressive $193 million off a budget of just $15,000.

So when you sit down to write, make sure you think first about the commercial side of things – specifically, whether there’s enough of an audience for your script to claw back the money that will be used to make it. That’s part of the key to making your way as a successful screenwriter!

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