“How can you sell to Hollywood if you don’t know what they are looking for? This is a MUST READ for all writers at whatever stage of their careers. Considering the thousands of books on writing out there, do yourself a favor and read this one if you are serious about getting real attention in Hollywood. Every page that you read puts you light years ahead of the competition and closer to a sale. A remarkable insight into the secret world of studio readers and development people.” Peter Saphier Former Universal Pictures VP and producer (Jaws, The Deer Hunter, Scarface)