Select Page

Welcome to the seventeenth of our Creative Challenges. In our fourth week of Creative Challenges, we’re exploring the nature of profitability for screenplay writing: WriteMovies’ 100-Day Creative Challenge 17 is about profitability in film production.

Guidance: For the next 20 minutes, use whatever method you like – thoughts and ideas, mind maps, diagrams or sketches, a sample of script, prose, poetry – as you:

Come up with a story idea you’d hate to write or watch, but which you think would surely make lots of money. Develop it by adding the main points of a story outline.

  • As you work through this task, you might also consider how this activity relates to profitability in film production.
  • Save or photograph your work as a document called “100DayCC17”. Then reflect on this experience and what it has taught you about you and your writing: what comes naturally to you, which aspects  were easy and difficult, and the subjects, angles and attitudes that you like to focus your writing on.
  • Share online if you like using the hashtag #100DayCC17 to compare to other people’s experiences and support each other, or submit to our Academy Lite if you’re a subscriber!

When you complete the Challenge – or if you get completely stuck – then look at the Feedback below!


I often think that there are two kinds of writers: professionals and passionates. A professional recognizes that writing is a job, and like any job, in order to do it properly you have to do what the job requires, not always what you would personally prefer to be doing. Meanwhile a passionate just wants to do the parts of writing that they really believe in. I think for your own sanity’s sake, it’s worth recognizing which of these two you are, because the route to success and the odds of success are totally different if you take the passionate route. A high proportion of paid writing gigs that writers can actually get commissioned in advance to make are for exactly the kind of concepts which you probably spent this activity coming up with. For the money and to get into the industry, is there a genre with predictable prospects like these that you could settle for to build some credits and credibility to sell your opus? The most reliable way into the industry as a writer is to go that way – look at our Elite Mentors Bobby Lee Darby and Nathan Brookes to see how that can work.

General tips and feedback:

Many writers, naturally, don’t find it easy to be creative ‘on tap’ – especially for work that they didn’t set themselves. But to write professionally, you will usually need to meet deadlines and requirements, that can’t be put off, for briefs you didn’t choose for yourself: even if you’re ill or feeling down, you’ll usually have to just find a way through, and get the results that are needed, to the quality that’s necessary. So the WriteMovies Creative Challenges are designed to help you find ways around the crucial issues of ‘block’.


We do this by setting a (deceptively!) simple brief, and encouraging you to use a variety of methods, approaches and creative products in order to find ways around it, and generate some kind of outcomes that might be useful to you in the future. Whatever state your mind and mood are in – energetic or tired, stimulated or bored, motivated or disengaged, etc – there are different ‘modes’ of creative productivity which you can engage, to make the best of it: editing your work if you can’t write, making notes if you can’t generate script, etc. Try a mix of methods to make the most of activities such as the Creative Challenges, especially anytime you get stuck: just keep adding notes, sketches etc freely, you can decide later whether any of them are useful! Also note that the brief is to ‘prepare’ a creative work – not to actually make it straight away, before you feel ready to! But if you’ve come away from this with a passage of prose or script or even poetry, well done!


Hopefully this activity will have shown you the potential value of our Creative Challenges, and the benefits of making a routine to complete them, and persisting with it day by day to gradually improve all aspects of your writing and to develop solutions to ‘block’, that you will become more and more proficient with over time. We recommend that you commit to fulfilling the 100-Day Creative Challenges, sharing your outputs to gain the support and feedback of other writers working on the same activities, and if you’d like expert daily feedback from us on this and much more, additional material, subscribe to the WriteMovies Academy Lite now!

Go to the 100-Day Creative Challenge homepage HERE, to access further Challenges! Use our hashtag #100DayCC on your social media to discuss the Challenges more generally!